New Exhibitors


Policies and Procedures


General Assembly is the largest annual gathering of the Presbyterian Church in America (PCA). The General Assembly offers an excellent opportunity for exhibitors to meet face-to-face with pastors, leaders, and decision-makers from across the country and around the world. These individuals have a strong influence on the decisions for services, vendors, and resources of their churches, ministries, and organizations.

As an exhibitor, you will have the opportunity to develop relationships with church members and workers, build name recognition and market your organization’s products and programs, and maximize your exposure and visibility through sponsorship opportunities

To view 2021 Exhibitors click HERE


If you’re not yet approved, click here!


Selling from Exhibit Booth:

If you would like to sell your merchandise from your booth, you must register and pay to do so. You must also submit a detailed list of items to be sold to events@pcanet.org by May 12, 2022.

The additional price is:

  • $350 – In the Exhibit Hall
  • Any organization selling tangible goods at their exhibit booth is required to collect and remit all appropriate Alabama sales tax.

Hotels and Housing

  • The hotel information link is on your registration confirmation email.
  • If you did not receive the confirmation email, contact us at events@pcanet.org.
  • We request that all exhibitors stay in the contracted hotel(s). Register early!
Exhibitor Kit

Download the Exhibitor Services Kit – available in late April – early May.

The kit is provided by Hollins Exposition Services via email.

  • Details to order furniture, carpet, and other services
  • Electricity and wired Internet are provided by the America’s Center
    • You will need your booth number to order
Important Dates

Items must be received by the following dates:

April 1

  • Logo for Commissioner Tote Bag due

May 1

  • Exhibit Booth price will increase by $100 

May 13

  • Selling From Booth – deadline to submit a detailed list of items to be sold to events@pcanet.org.
  • Large Screen Advertisement approval deadline
  • Tote Bag insert artwork deadline
  • All organizations logo for sponsorships and event app deadline

May 20

  • Exhibitor cancellation deadline. May 21 through June 1 – one-half of the exhibit fees shall be refunded.  No refund will be considered, except for extraordinary circumstance, after June 2, 2022.

May 31

June 20

  • Exhibitor Move-in

 New Exhibitors 

Apply for approval as an Exhibitor

  • Write a Letter of Request
    • Use your organization letterhead
    • Address letter to the PCA Administrative Committee
    • Include specific information regarding your organization that would assist the Committee in making its decision.
  • Complete the Exhibitor Statement of Mission and Purpose

Submit paperwork by March 25, 2022

Email: events@pcanet.org

Mail: PCA Administrative Committee
1700 N. Brown Road, Suite 105
Lawrenceville, GA 30043


 Policies and Procedures 

Click the button below to read the exhibitors procedures.


What is the date and location of the PCA General Assembly?

The PCA General Assembly will be held at Birmingham Jefferson Convention Complex, 1 Richard Arrington Jr Blvd N, Birmingham, AL 35203, June 21 – June 24, 2022.

I have never exhibited at General Assembly. What do I need to do?

All organizations must be approved by the Administrative Committee to exhibit. See the New Exhibitor web page for details.

I missed the deadline for new exhibitors. Can I still exhibit?

Depending on booth availability, it may be possible for you to exhibit. Please email events@pcanet.org for more information.

How many people come to General Assembly?

More than 2,000 pastors, elders, church planters, chaplains, campus ministers, missionaries, seminary professors, students and more.

I am a registered exhibitor. When will I get my booth number?

You will receive your booth number in late April – early May, in an email from Hollins Exposition Services. Booth numbers may be subject to change.

Can I see the Exhibit Hall Floor Layout?

The Exhibit Hall Floor Layout will be coming soon! The floor layout and booth numbers may be subject to change.

How do I arrange for power, wired Internet, carpet, furniture, and other extras for my booth?

Order forms for carpet, furniture, and other extras will be included in the Exhibitor Service Kit in late April – early May. Electricity and wired Internet are available through the BJCC.

When can I set up and take down my exhibit booth?

Set-up will begin in the afternoon on Monday. All booths must be completely set up by Noon on Tuesday. Exhibitors may take down their booths after 7:00 pm on Thursday. All exhibit materials must be removed from the hall no later than 8:00 am, Friday, to avoid additional charges.

If I am selling from my booth, do I need to charge sales tax?

Any organization selling from their booth may research Alabama sales tax requirements at https://revenue.alabama.gov/sales-use/simplified-sellers-use-tax-ssut/

Other questions?

Contact us at events@pcanet.org.

Get In Touch

PCA Administrative Committee

1700 North Brown Road
Suite 105
Lawrenceville, GA 30043